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SRAD - Sportradar Group AG

Insider Purchase by Bigley Deirdre Mary (Dir)

1 Month
After Trade
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Trade Summary

5 days ago, Bigley Deirdre Mary, serving as Dir at Sportradar Group AG (SRAD), purchased 3,940 shares at $12.57 per share, for a total transaction value of $49,526.00. Following this transaction, Bigley Deirdre Mary now holds 21,366 shares of SRAD.

This purchase represents a 23.00% increase in Bigley Deirdre Mary's stake in the company. This is considered a high-conviction trade given the significant change in ownership.

The trade was executed on Thursday, April 30, 2026 and publicly disclosed via SEC Form 4 filing on Monday, May 4, 2026, 4 days after the trade was made.

Sportradar Group AG operates in the TECHNOLOGY sector, specifically within the SOFTWARE - APPLICATION industry. Insider buying activity in this sector can provide valuable signals about industry trends and company-specific developments.

Bigley Deirdre Mary

Dir

Deirdre Mary Bigley is a seasoned marketing executive serving as an independent director on the board of Sportradar Group AG (NASDAQ: SRAD), a global provider of sports betting and sports entertainment products, since April 2021.[[3]](https://www.privatecompanydirector.com/roster_individual/deirdre-bigley/)[[4]](https://investor.shutterstock.com/board-member/deirdre-m-bigley) On April 30, 2026, she indirectly acquired 3,940 Class A shares at $12.57 per share through The Deirdre M Bigley 2021 Rev Trust, increasing her indirect holdings to 13,897 shares and direct holdings to 7,469 shares.[[1]](https://www.marketbeat.com/instant-alerts/insider-buying-sportradar-group-nasdaqsrad-director-acquires-3940-shares-of-stock-2026-05-04/)[[2]](https://www.stocktitan.net/sec-filings/SRAD/form-4-sportradar-group-ag-insider-trading-activity-afcbe5c5a603.html) Bigley held the role of Chief Marketing Officer at Bloomberg L.P. from 2013 to 2021 (or 2014 per some sources), where she launched the company's first global marketing department.[[3]](https://www.privatecompanydirector.com/roster_individual/deirdre-bigley/)[[4]](https://investor.shutterstock.com/board-member/deirdre-m-bigley) Previously, she spent 13 years at IBM in leadership roles including Vice President of Worldwide Advertising and Interactive, and Vice President of Worldwide Brand.[[4]](https://investor.shutterstock.com/board-member/deirdre-m-bigley) She currently serves on the boards of Shutterstock (since 2016), Wix.com (since 2017), and Taboola (since 2021).[[4]](https://investor.shutterstock.com/board-member/deirdre-m-bigley)[[5]](https://www.gurufocus.com/insider/103305/deirdre-mary-bigley) Bigley holds a B.A. in English from West Chester University.[[4]](https://investor.shutterstock.com/board-member/deirdre-m-bigley)

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Trade Price

$12.57

Quantity

3,940

Total Value

$49,526.00

Shares Owned

21,366

Trade Date

Thursday, April 30, 2026

5 days ago

SEC Filing Date

Monday, May 4, 2026

Filed 4 days after trade

TECHNOLOGYSOFTWARE - APPLICATION

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