Eric Hanson bought CELH once, on May 21, 2026

Eric Hanson is a seasoned consumer packaged goods executive and the President & Chief Operating Officer of Celsius Holdings, Inc. (Nasdaq: CELH), a fast‑growing energy drink company headquartered in Boca Raton, Florida.( He was appointed to the newly created COO role, combined with the title of President, effective March 24, 2025, and reports directly to Chairman and CEO John Fieldly.( In this capacity, Hanson leads key growth-driving functions, including sales, commercial planning, and partnership management, with a mandate to accelerate Celsius’ domestic and international expansion and deepen collaboration with strategic partners.(

Hanson brings nearly three decades of experience in the food and beverage industry, having joined PepsiCo in 1997 and rising through a series of leadership roles.( Most recently, he served as Senior Vice President of Strategic Partnerships at PepsiCo, where he managed a portfolio of partner brands—including Celsius, Keurig Dr Pepper, and Tropicana Brands—representing more than $3 billion in annual revenue.( He previously served as Senior Vice President of Energy Drinks at PepsiCo, leading the integration of the Rockstar Energy business following its $4 billion acquisition.( Hanson holds a Bachelor of Science degree in Marketing from the Indiana University Kelley School of Business.(

Written by Perplexity from public sources.